MASCARA SUBSCRIPTION: starter set

START YOUR SUBSCRIPTION WITH A BONUS

Our starter set includes everything you need  for luscious lashes:

• The Best Little Mascara Ever: $21 value [length + definition formula, over 90% natural ingredients]
• ERASE reusable mascara remover wipes: $10 value [so soft!]
• Little Box of Happy surprise [because #createhappy]

We'll send you a reminder before each auto-delivery so you can change the date, skip a refill, select fun add-ons, or cancel your membership with just a couple clicks. We want you to stay but we don't make it hard to leave. 💕

CHOOSING YOUR SCHEDULE

One little mascara lasts about 6 weeks. Wear it a lot? Choose 30 days (1 mo) or 45 days (6 weeks). Wear it a little? Choose 60 days (2mo).

In addition to the convenience of never running out of mascara, our club members get free shipping on every auto-delivery [including your starter set] + a little gift in every shipment. Non-members pay $5/order for shipping. Remember, you can easily modify, pause or cancel your subscription anytime.

HOW OUR SUBSCRIPTIONS WORK

Your fresh mascara is automatically delivered according to the schedule you select. You can adjust those settings anytime with just a couple clicks. And, we always send a reminder! No stress - nice and easy.

This is a mascara-only subscription that renews at $21, the wipes are a first-order bonus. Offer only available to new subscribers.

ABOUT THE MASCARA

Our original LENGTH + DEFINITION mascara formula has incredible staying power [it is smear proof, sweat proof, smudge proof and budge proof] yet removes with just water. 🥰 It's like magic, we know! [VOLUME + CURL formula coming early 2021]

With over 90% natural ingredients [that's practically unheard of in a mascara!] this is a mascara you, and your lashes, will love. 🌷

THE LOOK

This mascara offers a classic elegance; an enhanced, natural, everyday look. Ultimate length and definition, but never any spidery looking lashes (yikes). Just long, beautiful lash loveliness, here. 😍

THE BRUSH

Our special lash-hugging brush ensures every little and long lash you have gets well coated, maximizing volume and length without sacrificing definition. Plus, its unique shape means your lashes automatically get extra lift and curl. 💋 Good deal! And, so pretty.

THE FORMULA

Our proprietary formula is packed with natural ingredients, including the plant-based weightless moisturizer squalane. 🌱 Your lashes will love it! Plus, did we mention NO MORE CLUMPS. A dream come true, we get it.

THE COLOR

Can mascara ever be TOO black? We think not, but we gave it a go. Steering clear from potentially toxic dyes that you’ll still find in many commercial mascaras (we are looking at you, D&C Black No. 2), 🚫 ours is what we call Luscious Black… because that is how your lashes will look. So luscious.

LASTING LUSCIOUSNESS

Let’s talk staying power. Our mascara is not waterproof. But, you might think it is because it will not flake, smudge, sweat or cry off. Even your post-massage face will be surprisingly put together. 😉 It’s thanks to certain natural ingredients that we can provide this kind of coverage, but the flip side is that it can take an extra bit to remove at the sink. That’s why we also offer the perfect remover and eco-friendly eraser wipes. We’ve got you covered, girl!

If you remove it in the shower it's super easy. 🚿 Just let warm water run over your face for about 10 seconds and gently massage your lashes. Your mascara will disappear - with no raccoon eyes left behind. 🦝

AND OF COURSE

All of our products are always: vegan, cruelty free, gluten free, paraben free, mineral oil free, beeswax free and paraffin free. 💕 That's a lot of free!